LTtheMonk releases “Pepsi Challenge,” a creative project inspired by a podcast. Originally from London, UK, LTtheMonk had an eclectic musical upbringing that set him off on a journey to becoming a musician himself. Dance is also an intrinsic part of LT’s toolkit, with bantamweight Gene Kelly-meets-James Brown footwork and immaculate sport socks both indelible signatures of his persona as an entertainer. Melding all of his influences, LT aims to fuse dance music with hip-hop and pop to create his own unique sound. LT was listening to a podcast series about the “Cola Wars” of the 70s and 80s between Coca Cola and Pepsi, and it made him think about being in a relationship where you’re considered a “power couple.” In a lot of situations, ego might destroy the relationship, if one person is bei...