Halsey unveils new single So Good following TikTok / record label discourse

After revealing in May that they had a new song ready to go but Capitol Records wouldn’t drop it until they could ​“fake a viral moment on TikTok”, Halsey has finally been able to share So Good. Having started a lot of conversation online about artists and their social media requirements, Halsey’s situation has now resolved with the release of the track, which had seemingly been held back due to the desire for it to make a huge splash on TikTok. ​“Everything is marketing,” said Halsey at the time. ​“And [the label] are doing this to basically every artist these days.” Capitol then responded that they were there to ​“support” Halsey, and ​“hope that we can continue to have these critical conversations.” Anyway, on to the track itself! The singer shared on Twitt...

unsplash-logoLilith Redmoon